I wanted to go ahead and write this post about what I wish I knew before I started my affiliate marketing business.
Hopefully, this blog post of mine shall help you to avoid some pitfalls and some embarrassment of losing some money when you first start with affiliate marketing.
When I first got into affiliate marketing the first thing which actually drew me to the affiliate marketing business model is that you didn’t need your own products, you didn’t need to comply with customer fulfillment like e-commerce but the fact that you simply promote other peoples products and you get paid a commission. Right?
It’s all about Automation..
Now, one thing I wish before getting started with affiliate marketing is that I did not have the proper guidance and was doing it all wrong by starting off promoting affiliate offers from the biz-opportunity niche, i.e. promoting business opportunity, promoting make money online opportunities and the way I was doing it was that I was trading my time for money.
So, the first thing I wish I knew was that you don’t want to trade your time for money. But, you want to learn about Automation, Sales Funnels, Email Marketing, Driving Traffic and practically, to go on an Auto Pilot stage.
The wrong way to do it is when I first started with Affiliate Marketing and it was so painful with the fact that I was getting multiple rejections because I was always inboxing people, spamming my leads.
I even went to the extent of texting people to buy contacts to grow my leads (subscribers) and frankly, it was very embarrassing facing all that rejection from people saying that I was Scamming them and all other hellish feedbacks which you can imagine.
If I had knowledge of the automation well over time, my life would have been much easier by not listening to the constructive criticism, I wouldn’t have been dealing with people who would say the product I am trying to promote is illegitimate and all of that negativity.
So, that’s one thing I highly recommend is the process of automation!!
You Really Need a Lot of Traffic..
Now, another thing I wish I knew is that believe or not you need a lot more traffic than you can possibly think. What I mean is that you need a lot of people to see your offer. You need to get a lot of eye balls on your affiliate offer. If people are not going to see your offer, you’re not going to see any sales.
From my personal experience a really good sales presentation converts anywhere from 1% to 3%. Let’s break that down, 1-3% of a 100 clicks is equivalent to 1-3 sales. And, I am not even talking about making a funnel or a landing page. Basically, what I am trying to say is that you really need a lot of visitors to make a realistic income.
Now, let’s say the product which you’re selling is a $30 commission and you’re getting 1 sale per day with your 100 clicks. 1% of that is literally $30 per day. To be honest with you, an extra $900 will do well for people but it’s not going to get you rich. You won’t get the option to quit your job. ☹️
Realistically, you need anywhere between 300 to 500 clicks per day to generate a realistic income. This is something which you should take into consideration.
When you’re going to be in affiliate marketing, you are going to need traffic!!
Be Ready to Lose Money..
Now, another thing in Affiliate marketing which I wish I knew is you are going to lose money and I was so afraid to do paid ads because every time I did paid advertisement my ads wouldn’t make it right.
I felt like I am wasting money and to be honest with you, it takes money to make money. You don’t learn something else unless you fail over and over again. So, get this out of your head, you will fail, you will lose some money and it comes with the territory. And eventually you will succeed.
All it takes you is one successful ad to make you a bunch of money. That ad is going to make you commissions and you will re-invest some portion of that commission to maintain running that same ad.
Keep Split Testing Your Ads..
Now another thing I wish I knew before getting into affiliate marketing is with paid advertisement you need to split test and optimize. Testing is Everything!!
I use to think sticking with one lucky ad will make me rich and that is not how it works. Well, you need to put up multiple ads. What I am saying here, is that you need to split test. You need to split test everything, starting from testing your sales process and also to test your ads.
So, you need to always do split testing, optimizing and improving because that’s the only way you are going to be profitable. And that’s why a lot of people fail in affiliate marketing because they do not keep testing.
You Need to Upsell..
Another thing which I wish I knew before starting with affiliate marketing is that you should always be promoting with backend Upsells. Now you will ask me what does that mean? Well, the initial product that you’re promoting is a $30 sale after a person purchases that product there should be an additional offer.
After they purchase that product, there should be another additional offer. You should always strive to upsell some of your affiliate offers to your clients.
Now why is an upsell very important in the affiliate marketing business? Upsell is simply a process when someone makes a purchase of your affiliate product like $30. They are then offered an additional product that is congruent with that offer. From the advertisement perspective it’s going to increase your overall earnings per customer. This I call as Life Time Value (LTV).
If you are selling a product that sells and converts really well but there is no upsells, right? Then, how are you going to make money with your paid advertising for promoting that affiliate product. Bottom line, you have to get really good in paid advertising.
Invest in Yourself
Another thing which I knew before starting off with affiliate marketing is that you really need to Invest in Yourself.
Back in those days, I was so super cheap, I really dint feel like investing in myself and if I could have done this all over again, I probably would have invested in the paid courses much sooner.
What I mean is that when you invest in yourself you are literally buying this persons mistakes. What do I mean by that?
Well, somebody who has been in the game for a long period of time they’re literally going to show you how not to make those same mistakes as he had experienced in the past as an affiliate marketer. He will guide you as to letting you know this is what you need to do and this is what you need to avoid.
Find a Mentor to Succeed..
One thing I wish I knew before getting into affiliate marketing is that You Need a Mentor.
Now it’s not guaranteed that everyone in the affiliate marketing business has a mentor. You see what happens is that when you don’t have a mentorship is that it’s going to take you way longer to succeed. And especially in the affiliate marketing industry, time is money!!
Let’s say hypothetically speaking, even if you can invest $500 on a mentorship program, it will save you thousands of dollars in making the wrong mistakes in marketing your affiliate products, including paid advertising and help you generate thousands and thousands of dollars in profit in the near future by following the right advises, strategies and tips by following the guidance of a good affiliate marketing mentor.
No one start’s off with affiliate marketing the right way! There will be a lot of trial and errors. But, if you follow the right steps which I have laid down in this post, you will do just fine. My main intention is for all the newbie affiliate marketers to avert these mistakes and help you succeed faster and eventually helping you become a super affiliate.
Hope this helps to answer your question..
Over to you!
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All the best,